Emer's media blog

  1. Compare the ideologies conveyed through the representations in this television advertisement and the set edition of the daily mirror you have studied. In your answer, you must:  consider how representations convey ideologies  consider the similarities and differences in the ideologies conveyed  make judgements and draw conclusions about how far social and cultural contexts affect the representations. [30] component one section A: representation you must talk about the set edition of either the mirror or the rimes, and compare to an unseen product (the party gate Boris Johnson editions) the media language question for newspapers will always be an unseen analysis questions on industry and audience for newspapers you will refer to a print edition: pele the times or the mirror industry newspapers: general, talk about a newspaper in general , and there's no textual analysis. ex talk about minimising risk and maximising profit and regulation audience: the newspaper in genera...

Explain the impact of recent technological changes on the videogame industry. Refer to the AC franchise to support your answer [8] Recent technological changes have greatly impacted the videogame industry in a number of ways. In order to explore this I will look at the Assassin’s Creed Franchise, an action/RPG/ open world hybrid produced by Ubisoft. key facts to use in this question: INDUSTRY triple AAA game conglomerate company fandom and audience online platforms promoting online engagement, opening new forms of advertising and able to purchase the games online rather than in store available on multiple platforms and video games consoles more recent introduction to mobile gaming making it more accessible maximising their potential audience increasing their profit as mobile phone gaming is increasingly popular realistic gameplay and graphics lots of similar games high production value, high draw distance  multiplatform release Curran and Seaton - power and profit, guaranteed au...

 EXAM STRUCTURE Component one section A Two questions, one on representation, one on media language The representation question will always be 30 marks, will always take an hour, and will always be a comparison The media language question will always be unseen, will always be 15 marks and will always take half an hour

  postcolonial theory applied to Attitude online othering: is the process off treating people as different and categorising people as 'us' and 'them'. the uk is suffering from the collapse of empire and the relinquishing colonies has left scars on the British psyche. Because of this, our country is still institutionally racist and incorporates racial hierarchies  hyppereal simulacra: a simulacrum refers to a representation of something that existed in the first place the representation of Gay men in attitude is complicated  Paul Gilroy argues that power is maintained through strict hierarchies and that certain groups are marginalised through a system of othering. Evaluate this postcolonial representation theory. Make reference to Attitude Online to support your answer. Gilroy’s theory is of exceptional usefulness, as it helps us to understand not only the history behind systemic othering, but also how it is used in media in order to manipulate audiences. However, I s...

  Identity: how can gay men use this article to construct their own identity? While the story features the cancer diagnosis of a straight woman, there are elements to this narrative which may appeal to gay male audiences, and even allow them to pick and mix certain ideologically perspectives.  The ‘dissapearance’ of Kate Middleton prompted wiodespread moral panic, and the story fuelled many conspiracy theories.  Stereotypically , gay men are perceived to enjoy gossip, and there are elements of gay subcul;ture which are based around bitchiness and gossiping. This therefore may appeal to certain gay audiences The target audience are British , and working class. Therefore by featuring this storing, the potentially patriotic working class audience can be targeted Gay audiences may identify with Middleton , as her life has been scrutinised and there have been many theories as to her true nature and to the nature of her illness. This unwelcome attention may unfortunately be f...